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Donald Trump ‘s fourth communications director in seven months is a 28-year-old former Ralph Lauren model, it’s been announced.
Hope Hicks, a longtime confidant of President Trump who has a senior communications role at the White House , will serve as interim communications director, it was revealed on Saturday evening.
Hicks will serve in that role until a replacement is found for Anthony Scaramucci, according US reports.
As a teenager, Hicks posed as a model for Ralph Lauren and other fashion labels before pursuing a successful career in PR.
After graduating, she went to work for public-relations firm Hiltzik Strategies in New York before joining the Trump Organization.
She first met the Trump family in 2012 because the firm she worked for did a PR campaign for Ivanka Trump’s fashion line.
Hicks joined his campaign immediately when Trump announced his presidential bid in June 2015, despite having no political background.
Since Trump took office, she has served as director of strategic communications.
Brad Parscale, digital director of Trump’s presidential campaign and one of Trump’s few original campaign members, said: “Hope is wise beyond her years and is someone I trust to always be there for the president.
“I have been disappointed in seeing so many use President Trump as an opportunity to maximize their own self-interest.”
Hicks’ appointment comes after Steve Bannon was ousted from the White House on Friday.
Bannon has already stuck the knife into Trump just hours after he was fired as White House chief strategist.
He returned to his post as executive chairman of right-wing Breitbart News on Friday afternoon, the website said.
Prior to joining the Trump campaign, he had spearheaded Breitbart’s shift into a forum for the “alt-right,” a loose online confederation of neo-Nazis, white supremacists and anti-Semites.
Bannon said his departure from the White House signals a major shift for the Trump agenda.
“The Trump presidency that we fought for, and won, is over,” Bannon told the conservative Weekly Standard .
“I just think his ability to get anything done – particularly the bigger things, like the wall, the bigger, broader things that we fought for, it’s just gonna be that much harder,” Bannon said.
He said he would use Breitbart to attack opponents of the populist and nationalist agenda he championed, including establishment Republicans.
He added: “I am definitely going to crush the opposition.”
Scaramucci was to officially start in the role on Aug 15, but was fired after the New Yorker published an explosive interview in which he blasted then-chief of staff Reince Priebus and chief strategist Steve Bannon.