Watch: Pinterest CMO teaches brands about trends like ‘rainbrows’ and ‘getaway cars’
Advertisers have a lot to learn about what’s ahead in 2021 and Pinterest says it knows what’s coming. https://adage.com/article/video/watch-pinterest-cmo-teaches-brands-about-trends-rainbrows-and-getaway-cars/2316231
Catalina sues Quotient, alleging predatory pricing in checkout coupon battle
The lawsuit claims Quotient won Albertsons’ business with an $8 million upfront cash payment. https://adage.com/article/cmo-strategy/catalina-sues-quotient-alleging-predatory-pricing-checkout-coupon-battle/2316771
Final deadline approaches for Ad Age’s 2021 A-List and Creativity Awards
Last day to enter is March 2. https://adage.com/article/agency-news/final-deadline-approaches-ad-ages-2021-list-and-creativity-awards/2316451
Genesis praised for saving Tiger Woods, Burger King redesign beats McDonald’s in poll: Wednesday Wake-Up Call
Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you’re reading this online or in a forwarded email, here’s the link to sign up for our Wake-Up Call newsletters. Woods’ car wins praise As news of Tiger Woods’ horrific car crash in California shocked the world on […]
Genesis crossover praised for protecting Tiger Woods in crash
Law enforcement officials said the crash integrity of the Genesis GV80 — and Woods’ use of a seat belt — may have saved his life. https://adage.com/article/cmo-strategy/genesis-crossover-praised-protecting-tiger-woods-crash/2316596
Cherokee Nation wants to reclaim name from Jeep, and Spotify builds ad network: Tuesday Wake-Up Call
Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you’re reading this online or in a forwarded email, here’s the link to sign up for our Wake-Up Call newsletters. Cherokee Nation takes stand The Cherokee Nation, which has felt co-opted by corporate branding, is out to reclaim its […]
The Kraken rum hires Eleven as AOR after ‘creative sprint’
The San Francisco shop takes on the fast-rising rum brand known for its sea creature imagery. https://adage.com/article/agency-news/kraken-rum-hires-eleven-aor-after-creative-sprint/2316776
Skyy Vodka appoints Mono as first global agency of record
The Campari Group’s flagship vodka is preparing to revamp its packaging, product and brand positioning later this year. https://adage.com/article/agency-news/skyy-vodka-appoints-mono-first-global-agency-record/2316441
AMC Networks takes step toward national TV addressability
Cable programmer partnered with Omnicom Media Group and used Canoe Ventures tech to run Volkswagen spots. https://adage.com/article/media/amc-networks-takes-step-toward-national-tv-addressability/2316526
Michael Bolton croons a breakup song for investing app Public.com, following Robinhood and Reddit fiasco
The singer gives a new take on “How Am I Supposed to Live Without You.” https://adage.com/article/cmo-strategy/michael-bolton-croons-breakup-song-investing-app-publiccom-following-robinhood-and-reddit-fiasco/2316781