The technology, called SWAN, is supported by ad tech companies including PubMatic, OpenX and Zeta Global Corp.
https://adage.com/article/digital/digital-advertisers-push-alternative-googles-cookie-replacement-plan/2325346
Hey! Lets make some Money!
The technology, called SWAN, is supported by ad tech companies including PubMatic, OpenX and Zeta Global Corp.
https://adage.com/article/digital/digital-advertisers-push-alternative-googles-cookie-replacement-plan/2325346