How much more are you willing to pay for your ketchup?

As the cost of everything from ingredients to labor rises, margins at Mondel?z, Kraft Heinz and Conagra are getting pinched. So, how high can they push retail prices before chasing shoppers to cheaper alternatives?
https://adage.com/article/marketing-news-strategy/how-much-more-are-you-willing-pay-your-ketchup/2354366

Previous Post

As Delta variant spreads, vax ad campaign efforts shift to red states

Next Post

Google looks to help brands and publishers better understand first-party data with new tools

Leave a Reply

Your email address will not be published. Required fields are marked *