Nielsen measurement—GroupM issues roadmap for alternatives but won’t use them for deals yet

Unilever, Nestle, Mars and Domino’s among marketers backing GroupM stance, which includes calls for MRC accreditation and ANA feedback.

Previous Post

Metaverse marketing—tracking virtual activations and more

Next Post

Elon Musk threatens to end Twitter deal over ‘breach’ of agreement

Leave a Reply

Your email address will not be published.