Content Mapping 101: The Template You Need to Personalize Your Marketing

Continue reading “Content Mapping 101: The Template You Need to Personalize Your Marketing”

What a Social Media Target Audience Is and How to Find It

For my master’s program at Syracuse University, we were required to attend two immersion weekends.

These weekends were filled with networking events, guest speakers, and industry leader presentations.

The goal was to interact with classmates, faculty, and industry thought leaders to discuss the future of digital communication.

Continue reading “What a Social Media Target Audience Is and How to Find It”