VAB announces new group dedicated to forwarding video measurement, with NBCUniversal signing on as a partner.
https://adage.com/article/media/tv-trade-group-forms-measurement-task-force-amid-nielsen-issues/2363831
Hey! Lets make some Money!
VAB announces new group dedicated to forwarding video measurement, with NBCUniversal signing on as a partner.
https://adage.com/article/media/tv-trade-group-forms-measurement-task-force-amid-nielsen-issues/2363831