Why first-party data is not a cure-all for the loss of cookies

While first-party data benefits customer targeting, it also drives retention, satisfaction, recency and other positive business metrics and outcomes.
https://adage.com/article/digital-marketing-ad-tech-news/how-create-authentic-digital-relationships-customers/2402791

Previous Post

Online Marketing Center – 5 Things to Look For

Next Post

TikTok suspends livestreaming in Russia on ‘fake news’ law

Leave a Reply

Your email address will not be published.