Why Honda is tapping Twitch’s non-gaming audience to find first-time car buyers

The automaker will debut a new channel in the hopes of ultimately driving sales. 
https://adage.com/article/digital-marketing-ad-tech-news/honda-looks-twitchs-gaming-audience-find-first-time-car-buyers/2406976

Previous Post

NBCUniversal brings Dentsu’s clients into new first-party identity platform

Next Post

Why stopping Russian sales is harder for food and drug brands

Leave a Reply

Your email address will not be published.